Time Warner unit settles charges it used online 'influencers': FTC

Warner Bros company flags are seen at the MIPTV, the International Television Programs Market, in Cannes, France, April 4, 2016. REUTERS/Eric Gaillard
Warner Bros company flags are seen at the MIPTV, the International Television Programs Market, in Cannes, France, April 4, 2016.

Reuters/Eric Gaillard

Warner Bros. Home Entertainment Inc, a unit of Time Warner Inc, has settled charges that it deceived consumers by failing to adequately disclose its use of online "influencers" to promote a video game, the U.S. Federal Trade Commission said on Monday.

The FTC said that under a proposed order, Warner Bros. is barred from failing to make such disclosures in the future and cannot misrepresent sponsored content as being independent opinions of video game enthusiasts.



(Reporting by Timothy Ahmann; Editing by Mohammad Zargham)

×
Stay Informed

When you subscribe to the blog, we will send you an e-mail when there are new updates on the site so you wouldn't miss them.

SEC to probe Tesla for possible securities law bre...
Microsoft confirms Finnish site closure and job cu...

Related Posts