(Reuters) – Facebook Inc plans to launch a subscription-based news product, and will begin initial tests in October, TheStreet reported on Tuesday, citing the social media company’s news partnerships head Campbell Brown at a conference.
The feature is likely to allow publishers to create a paywall on Facebook’s Instant Articles and guide readers to a publisher’s home page to opt for a digital subscription, according to TheStreet report.
The idea for a paywall is based on premium and metered plans and has been in the works for a while, TheStreet said, citing Brown at the Digital Publishing Innovation Summit in New York.
Facebook did not immediately respond to a request for comment.
Reporting by Anya George Tharakan in Bengaluru; Editing by Shounak Dasgupta